Industry News - Atlas Buying Group
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Atlas Buying Group

The Secret Ingredient to Restaurant Success: Direct Mail Marketing

In today's hyper-connected world, digital marketing often takes center stage in restaurant promotion strategies. However, there's a time-tested method that continues to deliver impressive results: direct mail marketing. While email campaigns and social media advertising have their place, direct mail offers a unique opportunity for...

Crafting Smiles Online: A Guide to Social Media Marketing for Dentists

Crafting Smiles Online: A Guide to Social Media Marketing for Dentists In a world progressively moving towards digitalization, having an online presence has become indispensable for all professionals, including dentists. Social media platforms provide a compelling way for dentists to connect with existing patients, reach potential...

The Unparalleled Importance of Web Accessibility

The Unparalleled Importance of Web Accessibility In an increasingly digital world, web accessibility has emerged as a vital aspect of inclusive design, ensuring equal access and opportunities for all individuals. It refers to the practice of designing and developing website, applications, and digital content that can...

Five Ways to Boost Your Real Estate Leads

Five Ways to Boost Your Real Estate Leads In the competitive world of real estate, standing out from the crowd is essential to attract potential buyers and sellers. Traditional marketing strategies are effective, but in today’s digital age it is crucial to explore innovative approaches to...

Five Innovative Real Estate Marketing Ideas

Growing your online presence and standing out from the crowd is essential in the world of real estate. In today’s digital age it is crucial to explore innovative approaches to maximize your engagement. By embracing technology, creativity, and strategic partnerships, you can attract more potential...

Why Hiring A Marketing Agency Is Smart For Small Businesses

Using a marketing agency can provide several cost-saving benefits for a small business. Here are some potential ways in which hiring a marketing agency can lead to cost savings: Expertise and Experience: Marketing agencies have specialized knowledge and experience in various marketing strategies and tactics....

Six Reasons Direct Mail Attracts More Customers

According to USPS, 73% of households read their mail daily. Whether you’re a pizza shop owner or dentist, shared mail can help generate awareness and bring in more traffic from local neighborhoods. This tried-and-true method of reaching consumers drives potential customers to learn more about...

Gen Z Prefers Social Search Over Google

It’s not surprising that many search on Pinterest for landscaping ideas and search YouTube for reviews of the latest iPhone. What may surprise you is that 40% of Gen Z users prefer using TikTok and Instagram for search over Google. So, rather than searching restaurants near...

Benefits of Digital Marketing for Small Businesses

Digital marketing is marketing that takes place on electronic devices via the internet. This includes SEO, social media marketing, email marketing, pay-per-click, affiliate marketing, etc. Through these various digital channels, businesses can generate awareness and leads. The objective of any type of digital marketing is to...

Start Your Black Friday Direct Mail Campaign Now!

For many businesses, November and December generate most of their annual sales due to Black Friday and Cyber Monday. According to Adobe Analytics, consumers spent $10.7B on Cyber Monday and $8.9B on online Black Friday sales in 2021. According to the National Retail Federation, retail...

Social Media Marketing

Five Steps To A Successful Social Media Marketing Plan

Just creating social media profiles and occasionally posting is no longer enough to successfully use social media. Without goals and a solid social media strategy, your social media efforts will most likely go unnoticed. If you don’t have a goal, you don’t know your overall...

Market Your Restaurant

Ten Ways To Successfully Market Your Restaurant

1. Respond to Reviews There’s no denying the importance of online reviews. Online reviews whether on Google or Yelp, are often a key deciding factor when potential customers decide whether to visit your restaurant or a competitor’s. To get more online reviews, you can put a QR...